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Therefore, it is important that you include them in yourposts. Of course, you must not include any hashtag. As Jenn Herman points out,“hashtags are the secret ingredient of Instagram. They are the ones drivinginteraction and ensuring long-term results.” Also, it is advisable that you usebetween 10 and 35 hashtags per post, with a maximum of 30, but these numberschange all the time. 7.- Avoid hashjacking hashjacking It is fashionable to taga publication with all kind of hashtags simply because they are popular. Theonly thing you will achieve doing this is to have an effect that is contrary towhat you were looking for in your publications, as many hashtags are irrelevantand do not help your business grow. Therefore, you must choose hashtagscarefully for your publications. The best selection must consider the followingaspects: Most popular hashtags: Those that appear on a million or more posts. Moderately popular hashtags: Those with hundreds ofthousands of posts. Unusual hashtags: Those with tens of thousands of posts.Your brand hashtags. Popular hashtags guarantee you quick results, but the lesspopular ones promote more lasting results and traffic to your web. 8.- It isessential to include calls to action instagram call to action It basically isto tell your audience, in an obvious way, what you want them to do. With thisbutton, you can be clear about what you want to achieve from your audience,something that is essential for your business to work. So think about it andask yourself: “What do you want from your audience?” 9.- Include a good qualityimage If you understand that if Instagram is an audiovisual network parexcellence, you will understand that is mandatory to upload good qualityimages. 
Avoid blurry photos or they will ruin your entire Germany Email List campaign.Also, you must be careful with the images you use, as images on Instagram mustalso be unique and belong to you, a requirement of the platform. Taking imagesfrom Google, sharing memes or using another person’s image is not authorized.10.- The image must be related to your business Brands and advertising oninstagram Each business has a specific style and image patterns. You must befaithful to the type of image you have defined. For example, if your brand usesa lot of black and white images, here you will also have to use them. On theother hand, if you have a fashion business, you should not include images ofsunsets among your Instagram images. The same happens with colors. Based on thecolors you use, your images might have a positive or negative connotation.Therefore, it is a good idea to be careful when selecting the ideal color foryour Instagram ads.
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